Wednesday, March 28, 2012

Athletes - take note! The Vi-Shake can help with performance.

With obesity being called an "epidemic," diabetes more apparent in our population than ever, and a generation that is focused on our appearance, it becomes easy to focus on fitness and nutrition solely for the sake of weight loss. However, our shake is not just for weight management. It is for nutrition, and for health. The shake when mixed... with non-fat milk or almond milk delivers 20-25 grams of protein, which is the amount many nutritionists recommend we get in each meal.

Now, men, athletes and bodybuilders often claim they need more, because they are trying to build lean muscle. This may not be true, as not all proteins are created equal. This is the key reason we don't put 'grams' of protein on our shake and tout it like many store brands do. I say this because some brands pump up the 'grams' of protein by adding gelatin (great for skin/hair/nails, but not lean muscle). Some use dehydrated milk powder, some just whey. Those also are ok, but not the latest in science.

We use a combination of proteins because they act differently in the body. The soy is used because it is heart healthy. Adequate consumption of soy in the diet can help the body lower c-reactive proteins, an indicator of inflammation and possibly heart disease. Soy is also easily digestible, and a complete protein. We know that women with fibroids, or a history of breast cancer worry about soy mimicking the effects of estrogen in the body, and this is why the soy in the Vi-Shake is unique. We use non-GMO soy (not genetically modified), and it is specifically designed to remove the isoflavones that can impact estrogen. Non-GMO soy is about 45% more expensive than regular soy, but we chose to use it because of the concerns some people have about soy.

We use a whey concentrate for fast acting hunger control. Then we use a unique whey hydrolysate, which is the latest technology and is very expensive. It helps retain lean muscle, and is very highly absorbed. While some wheys can be absorbed about 80%, whey hydrolysate is much higher. It is a pure, clean, and concentrated protein. Combine that with the Aminogen, and we have more ingredients to help build, and maintain lean muscle while promoting fast loss.

So the 3 types of proteins help support heart health, bone health, muscle health, digestive health, and can help curb hunger quickly, and last too!

For athletes, it is recommended that they get protein into their body within 30 minutes after completing a workout. Protein will help the muscles repair themselves, and quicker. This is why our shake was designed to mix in water, and still taste great (seriously - I don't think I can say that about any other protein shake product I have tried), and why we have it in individual serving packets. People can take the packet to the gym, and mix it in water and get it into their bodies quickly.

The key points of difference are the quality of the proteins that we use (absorbability) as well as the fact that we added Aminogen®. Aminogen is a patented, and clinically tested ingredient that has been shown to help the body better utilize the protein. This way, you get more nutrition into the body and the muscle. We are also lower sodium than most brands (I've not found one yet lower than us).

 
Bottom line - don't let your workout go to waste. Support your goals, support your training and support your health with high quality protein.
www.allicain.myvi.net
 
source: IFBB  Tony Pearson & Vince Taylor on BodyBuilders and Football players using ViSalus Protein


No comments:

Post a Comment